This is the privacy statement of Q-Petfood B.V., hereinafter referred to as: Q-Petfood. Q-Petfood is registered with the Chamber of Commerce under number 84274050 and has its corporate seat at the Aaltenseweg 63 in (7051 CN) Varsseveld. In this document it is explained how Q-Petfood handles the processing of your personal data. During the processing of your personal data Q-Petfood observes the utmost diligence. 


Acquisition of personal data:

If you rely on the services of Q-Petfood then you personally make a number of personal data available to Q-Petfood, or personal data are obtained from you in the context of the agreement. Personal data are understood as any and all data that are related to identified or identifiable natural persons.

Categories of personal data

Q-Petfood processes the following categories of personal data:

  • Contact, name and address details;
  • Gender;
  • Date of birth;
  • IP address;
  • Company details;
  • Different delivery address;
  • Financial details (for payment and in case of participation in promotions);
  • Order history;
  • Participation details in case of activations;
  • Other personal data made available by you.



Purpose of the processing

The personal data are being processed by Q-Petfood in order to:

  • Contact you in order to inform you of the services purchased by you and the performance of the same;
  • Perform the services;
  • Improve the services;
  • Effectuate payments;
  • Comply with statutory obligations;
  • Make marketing and communication expressions;
  • Improve the website through the analysis of visitor behaviour on the website;
  • Send newsletters;
  • Exchange data with third parties for the benefit of the performance of the services.


Basis of the processing

The processing of personal data is only possible in pursuance of the following bases: (i) statutory obligation, (ii) implementation of agreement, (iii) (express) consent obtained from the data subjects, and (iv) a legitimate interest. Personal data are being processed during the performance of the services of Q-Petfood. Q-Petfood exclusively processes data that Q-Petfood deems to be required for (the improvement of) the services and it handles the (personal data) that it collected about you and your use of the services diligently. The basis for the processing of the said data is the agreement that you concluded with Q-Petfood. Your personal data can also be processed by visiting the website, if you gave consent to this.


Need for processing

The processing of your personal data is necessary to be able to perform the services. The services offered by Q-Petfood cannot be performed in full without the processing of your personal data. If your express consent is required for specific purposes with regard to the personal data then you must give separate consent to this. 


Automated decision-making

There is no automated decision-making.


Retention period

The personal data processed by Q-Petfood are retained in conformity with the relevant legislation and regulations. If a longer retention period is required by law or pursuant to regulations then the personal data are retained longer in conformity with the said requirements. None of the (acquired) personal data shall be retained longer than strictly required. 


Processing by third parties

Q-Petfood only shares personal data with third parties if this is strictly required for the implementation of the agreement and in order to comply with relevant legislation and regulations. Personal data shall not be sold. Q-Petfood may be subject to a statutory obligation to share personal data with third parties. If personal data are shared with third parties then processing agreements are concluded for this. The third parties with whom personal data are shared are:

  • The hired delivery service(s), for the benefit of the implementation of the agreement. The categories of personal data that are being processed are contact, name and address details and location details. 
  • The bookkeeper, for the benefit of the implementation of the agreement. The categories of personal data that are being processed are contact, name and address details and financial details.
  • Software suppliers, for the benefit of the implementation of the agreement. The categories of personal data that are being processed are the location details, the email address, and the contact, name and address details.
  • Website administrator, for the benefit of the implementation of the agreement. The categories of personal data that are being processed are the location details, the email address, and the contact, name and address details.

Security of personal data

Q-Petfood takes the protection of your personal data seriously and in connection therewith it takes, in consideration of the state of the art and the implementation costs as well as the nature, scope, context, and processing purposes and the divergent risks to the rights and freedoms of persons in terms of probability and seriousness, appropriate technical and organisational measures in order to safeguard a security level that is geared to the risk.


Under the age of 16? 

If you are a minor, hence under the age of 16, then you can only give consent to the processing of your personal data with consent of one of your parents or legal guardian. It is then important that your parent(s) or your guardian read this statement. They can also exercise the rights that are vested in you with regard to the personal data that you make available to us, e.g. the right to object to the (further) processing of your personal data or the right to information and correction of your data.



By making use of the website you consent with the disclaimer. Q-Petfood reserves the right to change the content of its website and/or this disclaimer at any time without informing its customers and/or users of the website of the said change. The content of the website was composed with the utmost care, however it may nonetheless contain inaccuracies or be incomplete. Q-Petfood does not accept any liability whatsoever for damages that arise due to, or that derive from, the use of the website. The use of this website is entirely at the risk and expense of a user of the website. No rights can be derived fro the content of the website. Any and all texts on the website are subject to copyright protection and are owned by Q-Petfood to the extent that they are not owned by third parties.


Cookie statement

Q-Petfood uses technical and functional cookies to optimise the website. Cookies are small text files that, when visiting a website, are sent to render user experiences of visitors more efficiently. Q-Petfood can, by law, place cookies on your device if these cookies are strictly necessary for making use of the website. Your consent is required for other types of cookies. We recommend accepting the cookies in connection with the user friendliness of the website. Visitors of the website are offered a possibility to opt in.


The cookies that are being used by Q-Petfood are functional cookies: these cookies ensure that the website runs properly. These cookies do not have any consequences for the personal privacy so that it is not required to ask for and to give consent. With these cookies your browser settings are, for instance, stored in order that our website can be viewed in the best way possible, or that the website remains available (load balancing), but also cookies that ensure that no other cookies can be placed (no-follow).


With your consent, we place tracking cookies on your computer. We use these cookies to track what pages you visit, in order to thus create a profile of your online behaviour. This profile is not linked to your name, address, email address, and the like, but only to gear advertisements to your profile in order that they are as relevant as possible to you. 


Cookies of Google are also placed on the website of Q-Petfood for the benefit of Google Analytics. This implies that Q-Petfood cannot link information to a natural person. We do not track information of what you do on the internet. Google Analytics may be required in pursuance of applicable legislation and regulations to provide insight into the said data. If you have questions about this then you can contact us via


Use of social media

Q-Petfood uses cookies of third parties to optimise the website. Some cookies are placed by services of third parties that are shown on the website. Third parties refers to Google Analytics and social media (LinkedIn and Facebook). The privacy and cookie policy of the relevant company is applicable to the use of cookies of other companies (third parties). If you click the social media button on the website then a social media cookie is placed. As a result, the social media party can recognise your IP address as soon as you share an article from the website. For the cookies of social media parties and the data and/or personal data that they consequently collect, Q-Petfood refers to the privacy and cookie statements of the said parties.


Browser settings

If you do not want websites to place cookies on the device with which you view the website then you can adjust your browser settings. Before a cookie is placed, you receive a warning and you need to give consent to the cookie. If you do not do this then this may imply that the website does not run as well. You can adjust the settings of your browser so that your browser rejects any and all cookies, including the cookies of a third party (third parties). You can also delete cookies placed. To this end, you need to adjust the settings of your browser via preferences and you can then adjust the privacy settings.

This privacy statement is not applicable to websites of third parties that are connected with this website through links. We cannot guarantee that the said third parties shall handle your personal data in a reliable or secure manner. We recommend reading the privacy statement of the said websites before you start using the relevant website. 


Rights of data subjects

As a data subject you are entitled to the following rights:

  • Right to information;
    As a data subject you are entitled to receive a definitive answer as to whether your personal data are being processed and, should that be the case, to obtain information about the relevant processing.
  • Right to correction;
    You are entitled to require correction or supplementation of incorrect data.
  • Right to erasure of data;
    Without unreasonable delay, a data subject must be granted erasure of the personal data related to them.
  • Right to protection of the processing;
    As a data subject you are entitled to protection of the processing of your personal data. Contact [company name] for this.
  • Right to data portability;
    A data subject is entitled to obtain the personal data that they make available to Q-Petfood in a structured, common, and machine-readable manner, and to transfer the said data to Q-Petfood without being hindered by the controller to whom they had been made available.
  • Right to object;
    The data subject is always entitled to object to the processing of personal data related to them on account of reasons in connection with their specific situation, including profiling on the basis of the said provisions. Q-Petfood discontinues the processing of the personal data, unless there is question of urgent legitimate grounds for the processing that outweigh the interests, freedoms, and rights of the data subject that are related to exercising, instituting or substantiating a legal claim.


If you have a complaint about the manner that Q-Petfood handles your personal data, or if you want to exercise one of the aforementioned rights, then you can contact us via the website or by email via In order to be certain that you intend to exercise a right, Q-Petfood requests that you include a copy of your identity document. You can then blacken out your passport photo and the MRZ (bar with numbers at the bottom) in order to protect your privacy. Q-Petfood shall react to your request as soon as possible, however at the latest within 4 weeks. In addition, you can submit a complaint to the Data Protection Authority. This is the competent enforcement authority. You can contact the authority via this link:


Changes in privacy statement

Q-Petfood can always revise this privacy statement. The latest version is posted on the website. Hence, always keep an eye on the website for the latest version. If the new privacy statement affects the manner that we process already collected data in your respect then we shall inform you accordingly by email.

This version was last adopted on 25 January 2022.